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Webinars

Knowledge is power, which is why we provide our customers with webinars that ensure your dealership’s profitability, safety and compliance. Sign up for one of our upcoming events or view an on-demand webinar at your leisure.

On-Demand

Maximizing Soft Pulls to Drive Leads & Sales During Uncertain Times

Speaker: Ken Hill, Managing Director, 700Credit

The industry is reporting dealership website traffic is remaining steady as consumers are turning to online shopping while they are quarantined at home. Join our Webinar and see how dealers are using Soft Pulls:

  • In web-based solutions to capture consumers who are spending more time on their laptops shopping for vehicles
  • In the service lane to identify vehicles that are in a good position for trade-in
  • In social media applications to maximize exposure to the brand ...

On-Demand

Your Direction Determines Your Destination: Digital Retailing Part 3 with Tim Cox, SVP of Sales, CarNow

Guest Speaker: Tim Cox, SVP of Sales, CarNow

Is your dealership’s compliance program ready for a government audit? What must your dealership have in place for Red Flag, Adverse Action and RBPN? Laws and regulations change rapidly, making it difficult to stay on top of your dealership’s compliance obligations. And yet the cost of shirkingthis responsibility is high – you really have no choice. In this session, we will review your obligations, so you are ready for your next audit!

On-Demand

Is Digital Retailing Ready For Advanced Digital Finance? With Pete MacInnis, Founder and CEO of eLend Solutions

Guest Speaker: Pete MacInnis, Founder and CEO of eLend Solutions

Digital retailing is all about deal generation, not lead generation.  It is the start of the deal.   With online retail tools, the combination of technology and data are enabling the dealer and the customer to come together much faster.   Today, most digital retailing platforms and tools are often returning unqualified payment terms that establish unrealistic expectations.  The misleading information perpetuates stereotypes and ultimately creates more skepticism and unavoidable conflict ...