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Soft-Pull Solutions

Know more about your customer before you work the deal

The term “soft pull” refers to an action where a marketing inquiry/soft inquiry is made on a consumer’s credit file using name and address only. Soft-pull solutions do not require a customer’s SSN or DOB, and have no impact on a customer’s credit profile. We have several soft-pull solutions to choose from, to help you engage consumers and speed the sales process.


QuickQualify is a web-based, lead generation platform that requires only the consumer’s name and address and delivers to your dealership a FICO score and full soft-pull, prequalification credit report. QuickQualify generates 3 to 4 times the number of leads over a typical lead form, delivering qualified sales leads through text, email, CRM or the 700Credit mobile app.

Graphic with credit scores and a dial for each bureau, showing the score quality on a spectrum from red to green.
Log in page for 700Credit mobile app viewed on a smartphone


Start working leads from your mobile device. The QuickMobile App is designed to collect and manage all of your incoming leads for QuickQualify, QuickScore, QuickQualify Integrations and Digital Retail Partners.  


QuickScreen is a dealer-initiated soft-pull solution that does not require a customer’s SSN or DOB and does not affect the customer’s credit score. QuickScreen can be integrated with many applications at your store, giving you visibility into your customer’s credit profile before you work a deal, so you can work the right deal, right away.

Example prescreen results report
Direct Mail example piece advertising a auto dealer car sale

Direct Mail

Reach the right customer at the right time, with the right message, at their mailbox. Our platform helps you target customers with a specific FICO score and credit filters.

What our Customers are Saying


We have greatly enjoyed using 700Credit as our soft-pull service. It has never been easier to pre-qualify potential customers, and drive those leads directly to our CRM. The quality and quantity of leads we’ve received since implementing 700Credit have increased, and our processes have become more efficient and streamlined.

Tobi Newson
Marketing Manager
Harley-Davidson of Fort Wayne

Start receiving prequalified leads today.

Fill out the form and a 700Credit representative will contact you within 24 hours to get you activated as quickly as possible.


We have been using 700Credit’s QuickQualify, QuickApplication, and QuickScreen tools for over three months now and love having so many helpful tools at our fingertips! We have been very happy with our decision to use 700Credit and highly recommend other dealers consider utilizing them as well!

John Bradly
Finance Manager
Legacy RV
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