Increase sales, maintain compliance and shorten the sales cycle.

Synthetic Fraud – Quantifying, Recognizing and Preventing Synthetic Fraud at your Dealership

Synthetic identity fraud is recognized as one of the fastest-growing financial crimes in the United States and is becoming an increasing concern for businesses – including automotive retailers.  When it comes to synthetic identity fraud, knowing there is a problem is half the battle.

We are gathering experts from the three credit bureaus – Equifax, TransUnion and Experian – to provide dealers a groundbreaking roundtable opportunity where we will:

• Define a Synthetic ...
  
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Soft Credit Pulls & Prequalification: Get your consumers to the finish line faster!

Soft-Pull / Pre-Qualification – these terms are gaining popularity in discussions at dealerships across the country, but what do they mean? How and where can they be used throughout your dealership to help customers to drive away with their new vehicle, quicker?  Why are they so critical in the digital retailing process?

In this session we will:

• Define soft pulls / prequalification
• Discuss the places you can use both of them throughout your lead generation, ...
  
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A Proactive Prescreen Approach: Combining Data and Credit to Form a More Accurate Proposal

Presented by: Hayley Holmes, Product Planning Manager, Reynolds and Reynolds

Prescreen data has been used for years in the credit card and mortgage industries to pre-approve customers for credit and has been gaining popularity in the automotive retail space over the past five years. During this session, Hayley will review the importance, benefits, and results of running prescreens throughout the lead generation, sales and service processes, providing real-life examples of dealers successfully using prescreens to sell more cars.

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